Says it's important to watch inventory, avoid the over-capacity problems they used to have. This squeezes margins, forces automakers to sell the deal rather than the performance, safety, etc. of a car
Marchionne says some manufacturers gave people a leading example of how not to run a business. He's ripping into the past a lot.
He says we now have a way to become a part of a solution to the problems the world faces. Gasoline, oil usage. Says there are several solutions on the floor.
Highlights the need for infrastructure to support green vehicles. Admits the electric 300 is only available in California, but is providing valuable feedback for the company
Hails Diesel vehicles, 9-speed transmissions.
"huge untapped potential" in alternative fuels like Natural Gas, Marchionne says. #CIAS2014
"Clean-running vehicles is only part of the equation. The main barrier to replacing gasoline is the lack of infrastructure preventing customers from finding convenient places to refuel." -Marchionne
Now, Marchionne says hes going on a personal tangent. Compares the passing of the Olympic torch from Torino to Vancouver in 2005 meant a lot
'The cultural integration between Chrysler and Fiat is one of the most exciting aspects of the merger of these two groups' -Marchionne
He compares that to the multiculturalism he found in Toronto when he immigrated from Italy.
Reid Bigland, President and CEO of Chrysler Canada, head of commercial operations in the U.S. takes the stage.
Lots of numbers from Bigland right now. Chrysler is the top-selling manufacturer in Canada so far this year, 18% market share.
New 2014 RAM getting a diesel engine this year. 7.1 L/100km (which is quite good for a truck) #CIAS2014
9-speed automatic transmission with e-sift rotary dial. No more shift column!
The cabin appears open and airy since they're nixing the traditional shift rod. Price: $22,495 CDN.
The 200 - Arriving Q2 this year.
The 'Shaker' hood makes a return for the first time in 43 years.
Says investment, if it comes thru, will be largest made in Canada by Chrysler
I can confirm we've been in in discussions with the federal government and provincial government ...we're not even close to a resolution of a proposal that is acceptable to us. - Marchionne
Marchionne says he's on his way to Brazil tonight, the government there is financing 85% of an investment there.
"The world is getting incredibly competitive and porous" & says it's important to preserve manufacturing in Canada - Marchionne.
Asked if he thinks 20% investment is enough for Chrysler...Marchionne says taxpayers will be paid back
"There's got to be something" Marchionne says referring to why only 5% of $40+billion was invested in Canada over the past five yrs
Marchionne says there's something going on for more of that money not to be invested in Canada. Something holding it back
'These things need to happen quietly' - says Marchionne of automaker negotiations with governments
I don't do industrial policy for Canada, Marchionne says. But I do know that there are nine jobs connected to every automotive job. With that, this is done. On to MB!
Marchionne getting grilled by biz reporters over Canadian investment. Handler trying to wrap it.
The GLA is like a BMW X3, Audi Q3 or Porsche Macan.
There will also be a GLA AMG with the most powerful 4 cyl engine in the world.